When considering how many sales your business has made over the last month, you should ask yourself the following questions:

1. How many strategy sessions or sales calls did I book?

2. How many strategy sessions did I complete, and how many offers did I make?

These simple metrics trump all others as critical indicators of your sales volume and thus your bottom line.

Ultimately it comes down to this simple equation:

Outlfow = Inflow

The amount of inflow you receive in sales calls and sales revenue will be equal to the amount of outflow in outreach messaging, promotion, and content that you put out.

Your income will be directly proportional to your outflow.

Therefore, finding more of your ideal client, sending more outbound messages of connection and value, initiating more conversations and booking more sales calls, conducting more sales calls, and making more offers, should be your focus when moving your business forward.

If you want help to increase your outflow of new prospect engagement, DM me here, and we can chat.

Outflow = Inflow business  | Jen Bishop consulting best lead generation agency   in London UK