Three Steps To LinkedIn Success
When generating leads on LinkedIn it can feel like nothing works. Posting content doesn’t work. Sending lots of connecti...
B2B Sales Tips
People Want To Buy
An old adage goes: “People love to buy, but they don’t love to be sold”. Indeed. When we are sad, it’s common to go shop...
Who Is Your Ideal Client
Getting hyper-specific about your ideal client is not easy But it is super important if you want to sell your consulting...
Sell The Beach
A very common mistake that experts and business owners make when selling their product or service is to sell their produ...
The One Secret To Sales Success
There is one BIG SECRET to success in business and it comes down to a mindset and belief that underlies everything you d...
Does Cold Email Work?
Crafting a good email script for cold outreach is one of the things many consultants struggle to do. Yet a good first ou...
The Reason Why You’re Not Getting New Clients Might Not Be What You Think
If you are seeking more clients via the lead generation channel or strategy or asking: How can I use LinkedIn to get new...
Three Secrets Of LinkedIn
If LinkedIn has not worked well for you in the past, this post might help you out. If you post content, add the right pe...
Cold outreach to new B2B prospects is hard.
To quickly connect with and open a conversation with a B2B decision-maker is an art and science. If you talk about what...
Sales Is Your Business
Learning to be good at sales is not simply about learning a call framework or sales script, getting good at objection ha...
Quick question
I learned this trick from Alex Berman whose book “Cold Email Manifesto” I recommend. How do you get potential customers...
Should I Use Automation Tools?
Is it worth it? What automation tool should I use? If you are a B2B consultant or agency owner who is currently using Li...
Tracking Reduces Attachment
I used to get stressed if prospects took their time to get back to me. Or if a potential client ghosted me Or said ‘yes’...
Should I Use My Personal LinkedIn Profile or My Business LinkedIn Profile?
The answer is BOTH, however, there your PERSONAL profile is where the connection, messaging, invitation, and relationshi...
Why LinkedIn Is Great If You Don’t Like To Sell
If you're an expert, author, consultant or service provider you probably hate sales. Hate cold calling. Hate pitching yo...
Why LinkedIn And Cold Email
People ask me why I recommend LinkedIn AND email for B2B cold outreach. Of course, I use Facebook as well [and email and...
Does Direct Messaging Work?
There are different schools of thought with cold outreach for B2B ranging from: 0 - NEVER do any cold outreach at all to...
Optimsining Your Profile On LinkedIn
All LinkedIn lead generation strategies start with one foundational element - optimise your profile. By this I mean, fil...
Building Your Brand On LinkedIn
Building your thought-leadership and brand presence on LinkedIn is quite straightforward but often overlooked. Imagine i...
People WANT To Buy
An old adage goes: “People love to buy, but they don’t love to be sold”. Indeed. When we are sad, it’s common to go shop...
Why LinkedIn and email are a deadly combination
You might be like many B2B consultants or business owners and use LinkedIn to generate leads but not cold email outreach...